Simple Necessit-Ease | Period Undies | An Essential Part of Every Women's Wardrobe
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about grace

Simple Necessit-Ease, Inc.

Established by GRACE SOOHOO, SIMPLE NECESSIT-EASE INC. is committed to producing comfortable, fashionable garment pieces as convenient solutions to women’s everyday concerns. Marking its entry into the apparel market, the company, fully equipped with its own manufacturing facilities, recently launched PERIOD UNDIES. As necessity is the mother of invention, Simple Necessit-Ease Inc. specifically conceived this groundbreaking intimate apparel to provide additional protection for women during the height of their menstrual cycle.

Born in Argentina of Korean decent but raised in New York, Grace SooHoo is from a family of experienced clothing manufacturers. She briefly worked in media production but had always harbored ideas of eventually working in the garment industry. It was at a gathering with girlfriends in the early 1990s when the subject of problems caused by menstruation sparked an idea for Grace. She eventually produced a prototype that ultimately proved inadequate. She realized that aside from its primary function, the product had to be comfortable and stylish as well. In time she allowed the project to take a back seat to marriage and children.

At the urging of the several women who had tested her prototype, Grace eventually picked up the project again, finally working out the initial hurdles by developing a slim, waterproof, breathable poly coated fabric concealed within the undergarment that proved soft and comfortable against the skin. > more

 

 
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